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Creative Magnetic poetry was created as a tip-in placed in city magazines across the state. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1411958901036-EMUPM20BGZRRJYSWHU65/Outdoor Creative Outdoor https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1411958955443-17HHY4IHMT7F9BFICWR4/Pandora Creative Digital ads were written based on placement with a call to action to share stories on the website. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1411959051548-MTPCZ4I98CJJDELQUWDX/YouTube Creative Digital Ad placed on YouTube. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1411959202856-04QZD69N185Q1QAX7OLZ/Weather+Channel Creative Digital ad placed on the Weather Channel. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412345158475-7AO6HDQWX4JX30OOTFPZ/Teaser+stickers Creative Teaser campaign stickers https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412347056827-N6Q3PGTF97O60YDRDVZ1/Print+Ads Creative Print ads ran in newspaper and magazines as a branding ad with a subtle nod to service lines. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412347165421-A7LNX635LRD65E2PXW06/Phase+two+print Creative Phase two of the campaign focused directly on service lines, specifically minimally invasive surgery. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412351553076-E809UD6QX4OOSXUWKPEJ/TOO+Print Creative Full page print ads promote the different amenities at Hard Rock. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412351629770-7CRI7NF87I8IG70VNEMO/TOO+Posters Creative Poster on property use textures found throughout the hotel and casino conveying the sense of luxury found there and supporting the concept of "There's Only One." https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412351741447-MIOZTQVBGR003N0RCG5A/TOO+Collateral Creative The look and concept were applied to collateral pieces such as hotel door hanger, coaster and cocktail napkin. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412354138474-002SUYHVOJFO2SG5N17S/Marta+1 Creative Train wrap https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412354267209-NMPTQO2VAU1J9AUEPISY/Marta+2 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412354335463-AHW8RDP1Q92OAXQND00A/Marta+3 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412354385608-N7E9OHZON10LVDNSBTU3/Marta+4 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412354422311-DS74LC3IB1NGFRA8QRN2/Marta+5 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412355292612-DJUL2GTDWPZZ1RAR3RIP/Marta+6 Creative 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https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412561845617-JZSVQOQZ2D1HMMVP1N0J/Spread+2+0607 Creative The 2006-2007 annual report featured photography of business school students with short bios. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412561958852-WKQL3C0EOS0RDUUFZDCD/Spread+3+0607 Creative Additional spread from 2006-2007 annual report. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412562023215-HESJI61TEZ47GMZCAXC6/Cover+0506 Creative Cover for 2005-2006 annual report. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412562076216-EBK97SNN0C7ULJLXDRU3/Spread+1+0506 Creative Spread from 2005-2006 annual report. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412562145215-97QDWHBMEEBQIZ2PYMEK/Spread+2+0506 Creative The 2005-2006 annual report featured black and white photography with spot red. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412563845266-X3XTQF7D8K21E8X02R29/Posters Creative Posters were placed in restrooms and throughout bars with tear-off phone numbers that, when dialed, yielded a recorded message assisting callers in their Hideous dilemmas. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412564173743-P4LPWR7PHS1VCETH7P3U/image-asset.png Creative Tent cards were placed throughout bars, and patrons were encouraged to take the one that best describes themselves or a friend or come up with their own sentiment. Once the sticker was gone, this message that remained was: “Hideously out of luck.” https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412564224553-6Q47ZJ958QDCELYFEMME/Coaster+1 Creative Copy on the back of drink coasters answers the copy on the front. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412564296413-EURHUQ7PJ0XIMYWO3LDD/Coaster+2 Creative Drink coaster front and back. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412567083393-19I0TNOQLOISO6W4OWB6/All+Four+Ads Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412567648259-UAFVHPH1TLOTAE6S7S6H/Trellis+Ads Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412815666058-1BBFHOKJM1ASI2HED2RB/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412815694476-EN8PPVLFFYNJ2XXZZ2P4/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412815716785-T6M5JFEABOCNOTTXO09U/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412815737741-4QVI8EUPSZ5GBP7XKYCR/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412815179773-V1JN0ZT5E882WQ5X9GDS/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412815201542-0C2T07YXFM2KFI83NH8M/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412815220398-W5NLKT4HQDCAVSAAP0BA/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412816647523-7QG3I7R4EBCFBTC9AGYM/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412816702785-EGQHOL5NV1A6200SQ90R/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412816720158-VHKAI1YFO7X6ID8OAJHL/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412816738643-SKN52G8I84JWCEB8T7C7/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412816967891-YMIRG366IYT9MDN4FPJF/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412817044063-CXKKJOJ5D2SKF7L1VJFK/image-asset.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413254645833-5BWB9Z89Q81RHARQQ3HK/Google+Doodle Creative The creative team came up with multiple concepts for the iconic Google doodle. This idea was then executed in watercolor by local artist Eugenia Foster. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413254790509-40OBG6SWNFBBWY85B3GQ/GoMo+Game Creative This direct mail piece uses augmented reality to engage business owners and show them the importance of a website that is optimized for mobile. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413254883068-0Y4B07I7OO90Z250BRG3/GoMo+Pins Creative Large Google Map pins are installed in business districts carrying free Wi-Fi signals. GoMo messages are displayed when the person accesses the Wi-Fi. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413255080847-NCUIKTQKANYG0NWK6DRZ/Transportation Creative The GoMo message takes over modes of transportation, visually and verbally demonstrating the importance of a website optimized for mobile use. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413255868617-X4ZG2FY3WMUHJW2GGQQE/TWA+Type Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413255919459-CVFTI3RTSVFAB9TSRGJR/Facebook Creative This concept leverages Jack Daniel’s 3 million Facebook fans to identify bartenders worthy of inclusion. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413256031241-7SNK8UNUQ3ITNSU0Q85W/Facebook+App Creative A Facebook app would be created to run the search for bartenders. Users could add a bartender and solicit votes or likes through shares with their network. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413256359673-6QMEF1A063GEGDLDLPZG/Outdoor+board Creative Outdoor boards in the community celebrate the bartender. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413256990108-KWTNC49ROTGNWX5VIKUM/Copy+Lines Creative This copy exercise pays homage to the bartender with Jack Daniel’s authentic tone. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413256138504-WQO5ASZH3JH4KUZIXNTF/Logo Creative Benefits to the bartender include retreats at Lynchburg, custom swag, exclusive product trials and localized parties. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413257839838-W7U5OP4PBUHVOP1YTGLR/Journey+Graphic Creative The basic premise for this campaign was position the reader as the influencer. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413257904461-5X2BXI8UQ5LMUDBOEGN1/Ecosystem Creative This graphic shows how the strategy is played out in the social media space. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413258009844-M5POAOOKANV0UWHSYJIJ/Twitter+screens Creative The Twitter page is skinned in the iconic Economist look. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413258146351-YY2AMK40CJC642TCC6KX/Facebook Creative The Twitter and Facebook pages were skinned in the iconic Economist look. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413258400912-UUWDKZCLAK80XPXJEFGB/Copy+Lines Creative Smart copy lines were written for Facebook cover images. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413258454053-OYTA8O365W6WQWOJRABG/iPad+cover Creative An iPad cover was designed with the logo on the inside so that when opened, the reader could advertise what he was reading. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413258586562-NCPCQ9IDR3Q1AEJCFTM4/Klout+outdoor+placement Creative At the time, Klout.com was touting itself as a measure of influence based on a sketchy algorithm. Strategic outdoor placement near Klout's corporate office challenged the claim, sparking debate on the topic of influence. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1414075820919-3E3J3JAL3WOG7BIPQKC9/Open+Yearbook Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1414075437223-EZ09N55J0T52LFX37NXZ/2013+Spread+1 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1414075472701-81RUA4L6CVHEFVBMUBSB/2013+Spread+2 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1414076458142-4LHS5OPS1XJFA6PN7361/Yearbook+2014 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1414076485116-XAY02RIN2ZKIRJ5OFFEY/RSG+2014+1 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1414076505048-BDWWUNQD7JAESDGRRV6Q/RSQ+2014+2 Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1414076528665-QSWYM4AY05T1MFTVEQKR/RS+2014+Center Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428686899017-YNHDO1R2AZXLO38JMKTW/Mobile+Sports+Hall+of+Fame+redesigned+website Creative Mobile Sports Hall of Fame redesigned website https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428687239267-9X4YL9BYKPMZCYEEHCPO/image-asset.png Creative Life size card board cutouts of select Hall of Famers were created to greet guests at the Game Changing Event. They now live in the RSA Tower in downtown Mobile, to create buzz and excitement about the Legacy of Legends Museum to be installed in the same location. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428687534546-5Q09SGTLL39EMN6SYD7Z/image-asset.png Creative Invitation to the Game Changing Event https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428687743570-9X1QRINJB9U9Q0TA2F5K/IMG_0087.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428687745381-IANDPIUQMHO7ELYX7D57/IMG_0090.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428687761669-MWN9SOD0U3XDI378JDL2/IMG_0091.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428687759997-5W7ROHEMSNASGQOWATU1/IMG_0092.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428687767189-ROKJE6M4IY8JFZHQX4UA/IMG_0093.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688176131-7WVGVKLZFYXMS835S5LJ/DSC_0007.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688175980-MIGPBYZZJIH9KP1OSG0V/DSC_0008.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688178117-ILF1P1HMF2BW1QET5JPL/DSC_0016.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688177633-C16L5EZAQVA0644ZD0HP/DSC_0023.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688178687-W3F2WPLGQ2SH58XWXDL1/DSC_0025.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688180196-IX8QZRP1LHU5DJNWZPAL/DSC_0041.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688179916-13W0OTLFQELRZHIDHRCP/DSC_0043.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1428688180825-FIX25ZX5PBY8NLG97LE0/DSC_0044.JPG Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553740026970-3SQOEMK8QD8LALIDORRK/CUMC_Stacked_Color.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741236824-2GWGCOPSPLJGNAFDFQZ3/Secondary+Logos.jpg Creative Secondary Logos https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741267511-1VPMBJPIE8N8UMM77JKR/Tertiary+Logos.jpg Creative Tertiary Logos https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741305276-YWFL0FWWXP6WW5ZTL5SF/Business+Papers.jpg Creative Business Papers https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741332558-F2TCQ30QNM1KM5BAF91V/Light+Pole+Banners.jpg Creative Light Pole Banners https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741363231-BFK0DIEB0AK6ORRSMGA1/Vehicle+Wrap.jpg Creative Vehicle Wrap https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741412462-QVJLBFOSK7V7SW7NHHVG/T-Shirts.jpg Creative T-Shirts https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741440551-4DJOJKGUHD584F626ARE/Tumblers.jpg Creative Tumblers https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1553741464272-9YRNBV02JWXQF5DJLU6S/Hats-Mugs.jpg Creative Hats / Mugs https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588023835896-UDJQF5UT2BUHKBX8QRCW/Screen+Shot+2020-04-26+at+6.06.20+PM.png Creative The Poll Patrol App allows users to register to vote and vote using facial recognition software. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588023929320-O4BFRRSBJW3UPQ6952QN/Ambassador+t-shirts.jpg Creative Poll Patrol Ambassadors are easy to spot in branded red and teal t-shirts. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588023995253-Y7E0JVWWUZLF9ETZWETP/poll+patrol+van+wrap.jpg Creative Poll Patrol Ambassadors travel to locations in a branded passenger van. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588024062415-M1RJIDTFT0YSHRNBZZ1Z/billboard-mockup-featuring-blue-skies-and-a-street-lamp-2874-el1.png Creative Billboards promote the Poll Patrol App. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588024125573-DV2S9N9CEK2NJLD4Y7E8/Instagram.jpg Creative Instagram messages promote the brand and drive users to download the app. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588024173971-EY94XFR9NAP07GH3R7SK/Facebook.jpg Creative Facebook is used to share the location of the Ambassadors and promote registration. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588024258443-5ULBPZLE7QOORKGWJ4CW/1+Poster.jpg Creative Posters are placed in community facilities to promote Poll Patrol events. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588024316541-V29QIJDMUIVLXTHJ0D4I/3Posters.jpg Creative The messages on the posters are tailored to the audience. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588024410366-A1T2YDHT8ZOAN894F17U/Giveaways.jpg Creative Branded merchandise such as buttons, pens and stickers are given to people when they register with a Poll Patrol Ambassador. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1588024522689-CTLVS27WQ7JLPW0ZDZSA/I+Voted+T-shirts.jpg Creative Voters receive t-shirts for their efforts. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/96c877dd-7a79-4ff6-9890-13be1b94ed1b/Logo+Rebrand.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/b5bec5dd-16dc-4ea4-a7c6-d1ac51ddb7c9/Brand_2.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/97a6a680-4384-4591-ac71-06806d7e5c38/Brand_3.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/ea83de77-99d1-43cd-a277-de4b9b251c43/Brand_4.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/b834b50f-6e36-4284-a243-23c66053a663/South+Says-+Shubha.00_00_05_12.Still003.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/aa0b02ef-a2b6-4aec-bd7b-fb7cd54d6866/HomePage.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/8d655302-aefc-429b-baf9-0908e31b2000/Brand_5.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/291e8779-676b-4b74-9dba-6804c9838127/Mural.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1650927661567-EFBBU0OEDOZJRY502R4W/FJG-USA-0648.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1650927661401-XM5OGVCEFWDGX2MRBHLR/FJG-USA-0767.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1650927663163-8BSJHCTNH3VRSY08AFF3/FJG-USA-0877.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1650927740866-5GRPPJNBMD16A1LQ3GQS/FJG-USA-0767.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1650927756583-QHRCLFYLB7YV3UBCWNSG/FJG-USA-0877.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1650928199779-ZEH0QC588G37AR0JO7TI/Mural+-+Andy+Scott-18.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/5327e4fd-87b0-48cb-abbd-d0febf3c0ddb/FJG-USA-2743.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/9e27ca5d-a4ed-47c8-bfbf-bde081207fa3/USAPD+Campaign_Posters_all.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/2f63e219-6e55-4020-aeea-279e8b02149f/T-shirt+Mock+Ups-All.jpg Creative - Make it stand out USAPD printed three different t-shirts for its officers to wear and to give away to students at tabling events. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/641e6d6a-fbdb-4609-ae1f-89958fd6c186/Fall+2022+JagTrans-11.jpg Creative - Make it stand out JagTran in the wild. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/e0e0523b-0f18-499d-9dc7-75dd51598326/Bustamove.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/10179bcc-7307-4f44-bab4-72b9c42e0f3b/Cupid+Shuttle.jpg Creative - Make it stand out This one got the attention of Cupid himself who loved it so much he came to campus and posed for pictures with students. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/adb577c8-f11d-4383-a73d-c295f61412d8/Moves+Like+Jaguar.jpg Creative - Make it stand out South Alabama’s mascot is a jaguar. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/e81624c7-3b58-45b8-ab02-19f9b005e731/Another+Pne.jpg Creative - Make it stand out Not sure the students know who Weird Al is, but the pun was appreciated by the Freddie Mercury fans. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/befda6ff-3f5c-41ec-80a4-e12bb825cf72/Drivin+Round+Town.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/8c9a5ae1-02d0-46ff-80bc-c83d57264900/Good+Times+Roll.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/cce38ef8-7cc0-4e5f-a037-b2973a79c89f/Movin+to+the+Groovin.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/cdc6f5f0-0d91-4d2e-ab74-b7d258aac4ad/ROLLIN.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/d700bd06-e095-4d1b-b768-e9a3f6d39a31/F24_1920x1080.jpg Creative - Make it stand out The Fall 2024 issue was all about movement and growth. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/6e1fa35f-7b7f-4c97-bc53-8401131c2a1d/SouthMagazine_Nov2024_FULL-10.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/d9221901-1fa8-4954-80f4-12f6a95288f1/SouthMagazine_Nov2024_FULL-11.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/84bc3ace-c8fd-4c23-ac73-74e24c67be5d/SouthMagazine_Nov2024_FULL-12.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/2e6d947d-f0ac-4d50-a99b-4ba2afc14394/SouthMagazine_S24.jpg Creative - Make it stand out Traditions was the theme for the 52-page Spring 2024 edition of South Magazine with features on the new head football coach, the Jaguar Marching Band and what it means to be a Jaguar. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/2772e600-8cda-46f9-a207-708e7870c4c5/JMB_SouthMagazine_May24-1.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/f940ca87-e70a-4f3d-bdab-9105e2154ea3/JMB_SouthMagazine_May24-2.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/d5cd1ee3-b6a8-428a-9e09-9dea0eae6247/JMB_SouthMagazine_May24-3.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/0a8d0141-56f7-46c1-988d-ac9c99a35dfe/JMB_SouthMagazine_May24-4.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/3ad3d16a-9256-4c5b-bbd3-85408fd0f6f9/IMG_2497.jpg Creative - Make it stand out For the first time, South Magazine features an illustration on the cover, depicting landmark buildings added to campus since 1963. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/bd17d6da-525a-4cd4-9c1e-2309f4d00248/South+Spread+2.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/fb3ed9d1-bd08-4f6b-b15c-03216a18ee99/South+Spread+1.jpg Creative - Make it stand out 12 pages were devoted to six decades of South, featuring imagery and text that described significant events in the history of the University. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/86e9dde9-2365-4bf3-83a1-7473f29673e0/South+Spread+3.jpg Creative - Make it stand out Assuming we don’t know what we don’t know, we asked artificial intelligence what the University of South Alabama might look like when it turns 75. Not only that, we asked Adobe Firefly to generate illustrations to depict some of those predictions. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/56906737-0196-4e18-877b-927f2a7da4da/IMG_2592.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889282895-X8I3QU5R7HONTBA6D3KE/usa+button.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889305554-MTPQ3UMIQFI0Z08YTZ4S/vintage+jag.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889328889-0TE9048NZXJZMIWM4GNL/button-mockup-featuring-a-plain-color-backdrop-1168-el.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889353980-07FY9J3DW9TKHXY2AEDN/flag+button+2.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889385001-5U26C4WQBL4PSP2D40UV/jaghead.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889408685-A68PD8F3LS1NLQTRZK4Y/state+tower+mockup.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889451240-WYY2UQ5PA4RCHQJ3MLOY/SA.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889485226-43BJBJGQ4CCFSOSEPYGB/SPMP+Grad.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1705889509012-6E63TEDGMH4T4D3F9FE5/southpaw+button.png Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/2cae5e37-d0af-4a79-b747-490e4815992d/IMG_3285.jpg Creative - Make it stand out Peloton: The First Decade is a printed and digital work of “fan nonfiction.” It tells the story in great detail of a brand that I love, and chronicles its swift rise to the top in the connected fitness category in the form of an illustrated timeline, anecdotes and listicles of music collabs and instructor endorsements. The project was a joint venture with The Clip Out, a Peloton fan podcast, and while the project wasn’t initiated by Peloton, they liked it enough to distribute it to all employees during a company meeting in July 2023. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879670956-8M1S83L8SE3VYY0PZU5R/Peloton-Project-2.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879671044-QSUQL2NVG3P342SHPBLZ/Peloton-Project-3.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879671674-W3L0QH90W4XYQPJSZ8L0/Peloton-Project-4.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879671752-CAGXWARDPDUAPMQITPIB/Peloton-Project-5.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879672542-5IUUASW7NOXWHMQG22PC/Peloton-Project-6.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879672629-Q9P87RX5RK1ET1RPQEVB/Peloton-Project-7.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879673254-A6A47ONMHMQERBZXXM3S/Peloton-Project-8.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879673336-XZ35WPQTP6JN7HSO3GIK/Peloton-Project-9.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879673963-J9SD1AAE31WT034A5OS8/Peloton-Project-10.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879674133-QWIIK8N70V3FJQB8Z5EN/Peloton-Project-11.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1719879674724-0ITBNTDOMUJQE9WLTVHI/Peloton-Project-12.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/b3062f11-c609-4f55-8b39-44119ce86e9f/RSG-Outtdoor_Huntsville.jpg Creative - Make it stand out Outdoor boards increased brand visibility from north to south in Alabama and from west to east along the Gulf Coast. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1742526568354-8SQEL5P97PE9LV4UF32B/GulfCoast.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1742526569123-REWDVORJV2TBC2WSEZOK/Jaguars+Dare.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1742526575759-LI4VH7RZL6CLJ0VDGZ6L/Roars.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1742526573515-MJ6AKUVE8FBSNULSGHPZ/RSG+Outdoor.jpg Creative https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/3c2f5f70-a013-41a5-ae1a-2fb75bf31134/IMG_8706.jpg Creative - Make it stand out New branding updated panels in the Mobile Regional Airport concourse. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/adc4f57d-ae6f-40d9-b44d-5f73d6b2e733/Screenshot+2025-03-20+at+6.20.45%E2%80%AFPM.png Creative - Make it stand out 140 light pole banners were deployed around campus. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/4f1ee67c-e36a-44f1-aa6f-58c3480f4830/View+Book+2024_ADDYS-1.jpg Creative - Make it stand out Cover of the view book with inset showing spot varnish jaguar spots. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/f92b0f53-0415-48dc-b785-4c8bc02004ee/View-Book-2024_ADDYS-3.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/ccea8be6-5a7c-44e9-8dfe-897eadc6b02f/View-Book-2024_ADDYS-7.jpg Creative - Make it stand out Each college features a student along with a QR code to a “Day in the Life” video of that student. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/ac5fb7b7-5539-4a0a-b645-a0ca1732522c/View-Book-2024_ADDYS-10.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/e5327be3-5332-4811-a61c-4ad579e29a8c/RSG-CASE_work_2-4.jpg Creative - Make it stand out Digital ad campaign https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/d6f9c4db-fec7-42a5-8b61-0e21e8ce6171/Mini+Brand+Guidelines_V3-1.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/70b5b636-e33b-400c-a163-a51c314a14ad/Mini+Brand+Guidelines_V3-2.jpg Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/0aa449c8-9a99-4834-858d-e3ae0d70a165/Screenshot+2025-06-07+at+8.53.10%E2%80%AFPM.png Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/f2e1e549-85b2-4354-a0d9-dfd9822ad0d6/Screenshot+2025-06-07+at+9.22.45%E2%80%AFPM.png Creative - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/b2bea8ef-6d8a-4d0b-bbf3-e8ab88889bb6/Screenshot+2025-06-07+at+9.43.42%E2%80%AFPM.png Creative - Make it stand out Convocation https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/5ff4f0da-2021-4dce-a3a4-43f658bc1b84/Screenshot+2025-06-07+at+9.45.25%E2%80%AFPM.png Creative - Make it stand out Pep Rally https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/18a9be14-d547-4a16-9d4b-add49b2cd5ce/Screenshot+2025-06-07+at+9.47.38%E2%80%AFPM.png Creative - Make it stand out Recap http://www.dknichols.com/blog daily 0.75 2025-04-16 http://www.dknichols.com/blog/2025/4/15/the-master-of-all-tchotchkes monthly 0.5 2025-04-16 http://www.dknichols.com/blog/2025/3/21/waxing-nostalgic monthly 0.5 2025-03-22 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/a3044d5e-92d9-4723-8a67-b5c951ea833e/IMG_4236.jpg Blog - Waxing Nostalgic - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.dknichols.com/blog/2025/2/4/heres-to-the-crazy-ones monthly 0.5 2025-02-05 http://www.dknichols.com/blog/2025/1/2/is-confetti-a-tchotchke monthly 0.5 2025-01-02 http://www.dknichols.com/blog/2022/5/3/going-for-gold-on-a-bike-that-goes-nowhere monthly 0.5 2022-05-09 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/0f039933-d908-4efc-8a0f-fc966a69b797/IMG_3763.JPG Blog - Going for Gold on a Bike that Goes Nowhere - Make it stand out March 2022—Reconnecting with friends I met first on the Peloton leaderboard then in real life. Yes, we are all wearing Peloton apparel. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1651637481581-NXA4U9Y1S9NKWB5KPCVC/IMG_3797.JPG Blog - Going for Gold on a Bike that Goes Nowhere https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1651637481850-L00NBAOXKNBYAPW47YOO/IMG_3825.JPG Blog - Going for Gold on a Bike that Goes Nowhere https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1651637544679-UPTIXOJ0J82XWUGIP84F/IMG_2796.JPG Blog - Going for Gold on a Bike that Goes Nowhere https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1651637588470-6ZS2LZ4JMFDAZRK31OQA/IMG_0749.jpg Blog - Going for Gold on a Bike that Goes Nowhere https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/e0da7920-9912-4429-a7e0-f2ee9e8f78ed/Badges.jpg Blog - Going for Gold on a Bike that Goes Nowhere - Make it stand out Give me all the badges! http://www.dknichols.com/blog/2015/3/22/recommended-reading monthly 0.5 2015-03-23 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1427081061566-E8C39LQN1B7VEREWX2M8/biz-stone-book-cover-crop.jpg Blog - Recommended Reading By Biz Stone http://www.dknichols.com/blog/2014/11/9/great-look-at-the-creative-process monthly 0.5 2014-11-09 http://www.dknichols.com/blog/2014/10/14/brown-bag-project monthly 0.5 2014-11-09 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569559544-LIJGHTFCIO83368FPK1H/image-asset.png Blog - Brown Bag Project #10 First day of spring. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569580675-SC8PMBQCAJ5KQH2VTBDB/Cheer+Kate.png Blog - Brown Bag Project #9 This was the day of cheerleading tryouts. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569600899-LJ9AM7VU9SRF80YAXHR9/Monogram1.png Blog - Brown Bag Project Tied for 8th. Monograms are everywhere in the south. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569643820-4524G36A364MZUD3B3RW/image-asset.png Blog - Brown Bag Project Tied for 8th. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569663248-XF8N37Q72RHAQW90MVE6/image-asset.png Blog - Brown Bag Project #7 We live on Mobile Bay. Sailboats can be seen year-round. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569708433-MIZA406M21EDIMSNGTHK/image-asset.png Blog - Brown Bag Project #6 Simple flower because A) I was stumped for something to draw or B) we were running late. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569729934-Q57CDZ62HKFQX09GU178/image-asset.png Blog - Brown Bag Project #5 Apologies to Vineyard Vines for the shameless rip-off. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569746254-5DM3CKEEAMQ64IBVFI3Y/image-asset.png Blog - Brown Bag Project #4 Kate's class was painting a Habitat house that day. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569767853-A9BJF8GMCAL53L1YGMJ5/image-asset.png Blog - Brown Bag Project #3 Est. 1999. Because everyone needs a hipster logo. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569795122-7GLQZQX5219GT7RXFXRC/image-asset.png Blog - Brown Bag Project #2 Inspired by Highlight's™ hidden pictures club. https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1415569812186-ED01XN1I6UTMPXLLE3J4/image-asset.png Blog - Brown Bag Project #1 Insprired by the brilliance of Pixar's Up. http://www.dknichols.com/blog/2014/10/12/brush-with-fame monthly 0.5 2014-10-12 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413151634248-BNJA3A1CQGCZ1O4BVS0L/Diana+and+Shaun Blog - Brush With Fame http://www.dknichols.com/blog/2014/10/8/54-saint-emanuel-street monthly 0.5 2014-10-11 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412996534543-9ACKE7KNVCIC375QAACJ/Front+Address Blog - 54 Saint Emanuel Street http://www.dknichols.com/blog/tag/Design monthly 0.5 http://www.dknichols.com/blog/tag/Culverhouse+College+of+Commerce monthly 0.5 http://www.dknichols.com/blog/tag/Art+Direction monthly 0.5 http://www.dknichols.com/blog/tag/Project+Management monthly 0.5 http://www.dknichols.com/blog/tag/FFE monthly 0.5 http://www.dknichols.com/blog/tag/Seattle+Seahawks monthly 0.5 http://www.dknichols.com/blog/tag/Football monthly 0.5 http://www.dknichols.com/brown-bag-project daily 0.75 2014-10-15 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341016129-9Z1A5HEMDGX8J439DQAE/Grassy+Kate.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341016129-9Z1A5HEMDGX8J439DQAE/Grassy+Kate.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341058426-1YFV5493X1LGJ8KRTZKL/Cheer+Kate.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341097114-2PTNKYR8IFIKPAGF4L2U/Monogram1.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341098496-OFII3PBDDKAT8XXIU4BX/Monogram2.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341134781-YL5HKVEWBYC29FRGLHTL/Sailboat.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341167861-XYEEVGNJXCJXQSGH3WAD/Simple+Flower.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341202439-5DE4GMTKME7LXA2P56DD/Vineyard+Vines.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341248654-JP0F0TAQ0U50Y7JMXDAT/PaintBrush.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341274087-JE1BL6HXWJU3HGILV74K/Hipster.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341478033-C47S9Q7GUZHEPPVH3SR7/Find+A+Word+Flower.png Brown Bag Project https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1413341502701-22D3Y2E0US12HWJP9KKO/Up+Balloons.png Brown Bag Project http://www.dknichols.com/about daily 0.75 2024-06-27 https://images.squarespace-cdn.com/content/v1/542221e3e4b007401626361f/1412820091858-JI2EH51OHTEZ6LDKER0U/image-asset.jpeg About